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How we work

Trust
is built
through openness.

Choosing a digital partner means entrusting them with part of your business. You deserve to know how we take care of it.

Discover our commitments
Kanexio 01 / 08

Code of ethics

Clarity.
Respect.
Action.

The same standard,
at every stage of your project.

Brussels, BelgiumVersion 1.0

08 commitments that frame our collaboration.

Clarity in choices. Care in execution.

A clear relationship.
From the first conversation onwards.

This code puts our standards into words: helping you understand, decide and move forward with confidence.

Your interests guide our recommendations.

We start with your situation, objectives and resources. Every proposed solution must address an identified need. When a simpler option is enough, we explain it. Any partners and links of interest are disclosed when relevant to your assignment.

For you

You understand why a solution is recommended and the trade-offs it involves.

You know what you are committing to.

Scope, deliverables, fees and deadlines are defined in a detailed proposal. Platform, licence, hosting or advertising costs are distinguished from Kanexio services. Any change affecting budget or timing requires prior agreement.

For you

You have a clear framework for deciding, both before starting and during the project.

Your approval comes before publication.

Approval stages are agreed during scoping. You can examine planned elements before publication. Significant changes, their consequences and outstanding decisions are explained so you can give informed approval.

For you

You retain control over decisions affecting your business and image.

Your information deserves discretion.

We limit requested information and access to what is useful for the assignment. Access is restricted to the people and tools involved. Using non-public content, testimonials or results in Kanexio communications requires your approval.

For you

You know what information is needed and for what purposes it is used.

Technology assists. People take responsibility.

Kanexio uses artificial intelligence and automation to assist research, design and production. Their use remains subject to human verification appropriate to the deliverable. Facts, sources and usage rights are checked; confidential information requires an appropriate processing framework.

For you

You benefit from useful tools with a human contact responsible for choices and delivery.

Every result deserves context.

We distinguish objectives, actions taken and observed effects. A figure comes with its source, period and limitations. Visibility, visits, enquiries and sales are different indicators. Market and platform changes are considered when interpreting them.

For you

You assess progress using verifiable evidence and criteria defined together.

A clear framework, through to handover.

Usage rights, deliverables handed over, access and any third-party licences are specified in the proposal. Documentation, training and transfer needs are anticipated according to the assignment, so you can understand and develop your setup.

For you

You know the takeover conditions and what will be handed over to you.

Quality is verified in the details.

Readability, mobile use, performance and accessibility are among the points we consider in our web work. Checks and acceptance criteria are adapted to the agreed scope. An identified issue or anomaly is reported, together with proposed actions and the applicable follow-up arrangements.

For you

You know what is checked at delivery and how to organise what follows.

Your project.
Your decisions.

Transparency takes the form of practical reference points throughout the assignment.

  1. Before starting

    A written framework.

    Your objectives, deliverables, budget and responsibilities are specified in the proposal.

    Understand budgets
  2. During the project

    Explained choices.

    You have approval points to examine the work and decide on changes.

    Discover our approach
  3. At delivery and afterwards

    An organised next phase.

    Acceptance, handover and follow-up arrangements are based on the agreed scope.

    Explore our work

Answers,
plain and simple.

01How does this code apply to my project?

It expresses Kanexio’s working principles. Your proposal specifies how they are implemented: scope, deliverables, approvals, budget, timeline, rights and follow-up. The documents agreed for your assignment define its contractual terms.

02How does artificial intelligence feature in your work?

It can assist research, writing, design, development or certain processing tasks. Kanexio remains responsible for the choices made and checks before delivery. You can ask which uses concern your project, what data is needed and what checks are planned.

03How are results assessed?

We agree on objectives, a starting point and appropriate indicators. Deliverables are checked against the assignment’s criteria. Effects on visibility or business activity are then observed in context: period, source, market and platform operation. A projection is identified as such.

04Who should I contact with a question or to report a difficulty?

You can write directly to Hani Kanaftchian, specifying the project and point concerned. We examine the evidence with you to clarify the situation and agree on next steps. The follow-up channel and applicable response times are those defined for your assignment.

Kanexio code of ethics
Version 1.0, updated on .

These principles guide our collaboration. The proposal and documents agreed for your assignment specify the terms.

Trust starts
with a conversation.

A question about how we work, a point to clarify or a project to share? Let’s talk simply.

Portrait of Hani Kanaftchian

Hani KanaftchianFounder of KanexioYour direct contact.