A digital agency in Brussels? Yes, and above all a consultancy.
Websites, visibility, brand identity, automation: Kanexio delivers what a digital agency delivers. The difference comes earlier, when we decide what to do and in what order.
It all comes down to one question: where do we start?
A digital agency usually responds to a commission. A consultancy starts with your situation. The deliverables may be the same; the order of the steps changes everything.
I'm Hani Kanaftchian. I start by understanding what is holding your business back, I propose priorities, then I put into practice what actually helps.
Many agencies also give advice, and some do it very well. What sets a consultancy apart is that the diagnosis comes before the spending, and the same person is accountable for both the strategy and its execution.
A request, or a situation
A consultancy connects diagnosis and execution
Your situation
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Assessment
What is holding your business back is checked before any spending.
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Priorities
Levers are ranked by what they change and what they cost.
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Implementation
The same person is accountable for the strategy and its execution.
You arrive with a request
- 1. A brief: “we need a new website”
- 2. A production proposal
- 3. Production
- 4. Delivery, then the next commission
You arrive with a situation
- 1. A diagnosis: what is really holding you back?
- 2. Priorities, with what they cost
- 3. Implementing what actually helps
- 4. Measurement, then the next step
Digital agency or consultancy: the comparison
Both models have their place. This table helps you choose the one that fits your needs, and ask the right questions of any provider.
| Criterion | Digital agency, common model | Kanexio, consultancy |
|---|---|---|
| Starting point | A specific commission: website, campaign, brand guidelines | A diagnosis of your situation, then priorities |
| Point of contact | Often a project manager acting as a go-between with the team | A named engagement lead, Hani Kanaftchian |
| What you buy | Deliverables | A decision, then the deliverables that follow from it |
| Team | An in-house team, sometimes a large one | A focused team; partners and roles stated in the quote |
| Price and scope | Varies from agency to agency | Detailed quote: deliverables, phases and known third-party costs |
| Code, accounts and data | To be checked contract by contract | Ownership and handover terms written into the quote or contract |
| End of the engagement | To be checked contract by contract | Duration, notice period and reversibility made clear before you sign |
The advantages of a consultancy, with the output of an agency
A single point of contact
You talk to the person who designs the work and answers for the result. Nothing gets lost between intermediaries.
The right order before spending
We check what is holding you back before you invest. Sometimes the website isn't the problem, and you find out before paying for it.
Levers that work together
Offer, brand identity, website, visibility, automation and training all head in the same direction instead of each moving forward on its own.
A written framework
Capacity, people involved, quote, exit terms, ownership of access and confidentiality are set out before work begins.
When an agency will suit you better
A consultancy isn't the right answer to everything. If one of these cases is yours, a larger agency will probably be a better fit, and I'll tell you so from our first conversation.
- You need a large team, permanently present on your premises.
- Your project relies mainly on large volumes of media buying or content production.
- You already know exactly what to produce and are only looking for execution capacity.
- The project requires specialisms outside Kanexio's scope, such as native mobile app development.
What Kanexio delivers in Brussels
The six areas of expertise of a digital marketing agency, led by the same person and connected to the same strategy.
Audit, roadmap, indicators and digital leadership.
Positioning, logo, brand guidelines, print and digital materials.
Business websites, e-commerce and campaign pages, with measured performance.
SEO, local search, Google Ads and visibility in AI assistants.
Enquiries, follow-ups, email marketing and reporting, built around your tools.
SEO, Google Ads, practical AI: become self-sufficient in what matters.
Mainly looking for a web agency for your website? See the web agency in Brussels page.
An independent, verifiable consultancy
Sole proprietorship active since 8 November 2013, registered in the CBE under number 0541.771.724.
Published case studies, with documented scope and results.
A free first conversation to find out whether a consultancy is the right answer to your needs.
Digital agency in Brussels: your questions
Is Kanexio a digital agency?▾
Yes, in terms of what it produces: websites, visibility, brand identity, automation and training. No, in terms of how it works: Kanexio operates as a consultancy, with a diagnosis before any production and a named engagement lead. Kanexio is the trading name of a sole proprietorship registered in the CBE under number 0541.771.724, active since 8 November 2013.
What is the difference between a digital agency and a digital strategy consultancy?▾
An agency most often starts from a commission: a website, a campaign, brand guidelines. A consultancy starts from a question: what is holding your business back, and in what order should you act? Many agencies also give advice; the difference lies in the order of the steps and in who is accountable for them.
How much does an engagement with Kanexio cost?▾
Engagements start at €2,500 excluding VAT for a digital strategy with a roadmap, €4,500 excluding VAT for a business website and €1,200 excluding VAT per month for online visibility. Every quote details the scope, deliverables and known third-party costs. The first 30-minute conversation is free.
Do you work alone?▾
Hani Kanaftchian is the engagement lead and your point of contact. When a project calls for additional expertise, any partners and their roles are stated in the proposal, before work begins.
How do you compare several digital agencies in Brussels?▾
Compare the same scope: people involved, deliverables, number of iterations, third-party costs, maintenance, ownership of accounts, code and data, and exit terms. A cheaper quote for a narrower scope is not a saving.
Ready to structure your digital growth?
Let's discuss your project. An initial conversation with no obligation.
