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CUSTOM WEBSITE

A web product that turns your business rules
into usable journeys.

Bookings, dashboards, calculators and integrations are composed around your roles, data and constraints. The quotation confirms deliverables, rights and milestones.

Composition of interface modules.
Design a structure suited to your project. Editorial illustration.
Data
Business model
Entities, rules and access
Journey
Experience
Useful roles and actions
API
Integrations
Approved access and responsibilities
Contract
Exit and transfer arrangements
Scoped code, accounts and data
Who it is for

When a business website is no longer enough.

Four contexts to examine before choosing a custom architecture.

You take appointments

Healthcare, consulting and home services: an online calendar can organise availability, confirmations and responsibilities.

Practices, consultants, service providers

Your operations live in Excel

Leads, bookings and follow-up: a custom dashboard centralises what is currently scattered across files and inboxes.

SMEs, established trades businesses, networks

You operate across several areas

Architecture by service or territory can organise content, internal links and relevant structured data.

Local services, multiple areas

You have a business calculation

Interactive tools, calculators and simulators can make a rule explicit when data and limitations are documented.

Ambitious brands, scale-ups

What you get

Ten modules to combine
according to your needs.

Each component is included only when listed in the accepted scope.

The visual guide

The interface is only the visible part of the product

  • Journeys and interface

    Screens, content and interactions useful to your visitors.

  • Business rules

    The selected calculations, bookings, validations and roles.

  • Data and connections

    Forms, tools and access needed for operation.

  • Operations

    Deployment, monitoring and handover materials.

Each component is included only if listed in the accepted scope.

Art direction and design system

Visual principles, proportions, components and fonts defined for the selected product.

Multi-page architecture

Local pages, editorial hub, blog or business pages according to the chosen structure and rendering approach.

Interactive tools and simulators

Calculators, business rules and configurators based on approved inputs, formulas and limitations.

Online booking

Google Calendar via OAuth, .ics files and messages can be integrated according to access and availability rules.

Dashboards

Private areas, roles, data, filters and visualisations organised around the decisions to be made.

Forms and processing

Validation, anti-spam, storage, error recovery and monitoring are scoped according to data criticality.

Technical SEO foundations

Relevant structured data, sitemap, redirects and performance budget according to the delivered content.

Measurement and consent

Tools, events, tracker behaviour and responsibilities documented within the scope.

Infrastructure and deployment

Hosting, deployment, backups, monitoring and alerts according to the accepted architecture.

Visual production

Formats, compression, visual treatment and media integration according to supplied or produced sources.

Method

4 steps, with clear milestones.

Approvals, responsible people and acceptance criteria are specified for each milestone.

01

Scoping & UX

Discovery workshops, user journeys, information architecture and a costed functional scope.

02

Design system

Visual principles, designs, components and validation criteria defined by milestone.

03

Development

Implementation, features, connections and tests within the accepted scope.

04

Launch & handover

Acceptance testing, launch, training and handover materials according to contractual terms.

Transparency

An example scope,
specified in the quotation.

The lists below support scoping. The accepted proposal remains the reference.

Example of a costed foundation

  • Visual direction defined for the project
  • Business features listed in the quotation
  • Bookings, dashboards or tools priced separately
  • SEO foundations and relevant structured data
  • Measurement plan and planned consent configuration
  • Scoped production launch, deployment and backups
  • Training according to administrator roles
  • Specified acceptance and correction period

To be priced separately

  • Media budget (Google Ads, social ads)
  • Premium third-party software licences
  • Paid stock imagery
  • Editorial writing (optional, see below)
Investment

Three indicative ranges,
a personalised quotation.

These Kanexio benchmarks provide an indicative range. The final quotation depends on the accepted functional scope.

Essential custom development

Custom website with a defined functional scope

From €15,000
Excluding VAT · Indicative scope
  • Dedicated design system
  • Costed pages
  • SEO and content foundations
  • Listed features
  • Consent setup
Intermediate scope

Business application

Bookings, dashboards and interactive tools

€30,000 to €50,000
Excluding VAT · Indicative scope
  • Calendar connection to validate
  • Scoped dashboards
  • Interactive tools
  • Documented automations
  • Local architecture

Complete platform

Platform with multiple roles and integrations

On quotation
From €50,000 excluding VAT · Indicative
  • Hub-and-spoke architecture
  • Sourced editorial content
  • BI & advanced statistics
  • Monitoring + managed operations
  • Long-term support

Indicative Kanexio prices excluding VAT. The quotation confirms applicable taxes, content, licences, hosting, third-party services and conditions.

Featured client case study

PEBify: from business website to business platform.

Booking
Google Calendar OAuth
Data
Dashboards
Rules
Interactive tools
Measurement
Instrumentation
EPC services · Brussels

Bookings, tools and administration brought together within one scope.

The case study distinguishes the work delivered by Kanexio: migration to Astro, booking connection to Google Calendar, administration areas, interactive tools and instrumentation. The measured result appears below with its period and source.

More than 12 times the booking value

From 1 to 14 September 2026, compared with the whole of September 2025.

Actual 2025 appointments from the calendar. Historical amounts estimated. Tests and duplicates excluded. Source: QG PEBify and booking system.

Read the full case study
Frequently asked questions

Everything you need to know.

Scoping answers on cost, technology, schedule and responsibilities.

How much does a custom website like pebify.be cost in Brussels?
Kanexio’s indicative prices start at €15,000 excluding VAT for a defined functional scope, range from €30,000 to €50,000 excluding VAT for an application with more journeys or integrations, and start at €50,000 excluding VAT for a broader platform. These amounts are indicative. The quotation confirms roles, data, features, integrations, third-party services and applicable conditions.
How does this differ from a business website?
A business website organises content and contact actions. A custom project adds specific roles, rules, data, integrations or processing. A booking or calculation does not automatically make a platform complex: scoping determines an appropriate architecture.
Can you integrate a booking system connected to Google Calendar?
A Google Calendar connection via OAuth can be included in the scope. Source calendars, availability rules, permitted writes, messages, .ics files, concurrency cases and responsibilities must be defined and tested. Two-way synchronisation is not assumed: it depends on the accepted rules and access.
How long does it take to deliver a custom project?
The timeline depends on the functional scope, third-party service access, content, migrations, tests and pace of approvals. The proposal sets milestones, responsibilities and the intended launch date. Only the accepted schedule is binding on the parties.
Will I really own the code and data?
The quotation and contract distinguish client content and data, accounts, the domain name, hosting, licences, third-party components and code produced for the assignment. They specify rights, export formats, handover conditions, the timing of transfer and any reuse limitations.
Can you take over or redesign an existing website?
A takeover can include an inventory of content, URLs, data, accounts, integrations and dependencies. Redirects, migrations and tests are priced from that inventory. A migration does not guarantee preserved SEO rankings or freedom from regressions; checks and responsibilities are documented.

Need something simpler? Explore our business websites (from €4,500) or our conversion landing pages.

Kanexio is based in Uccle. Explore our information for Ixelles, Saint-Gilles, Etterbeek, Woluwe-Saint-Pierre, the City of Brussels and other Brussels municipalities.

Have a custom project in mind?

A scoping conversation: roles, data, rules, integrations and milestones are documented before the proposal.