A website that inspires
the same trust as you.
A clear, reassuring website helps patients understand your practice, opening hours and appointment arrangements while respecting objective medical communication.
Why your medical practice needs a tailored website
The website prepares the appointment; it does not replace the consultation
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Your practice
Doctors, specialisms and languages spoken.
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Access to the practice
Opening hours, contact details and accessibility.
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The appointment
How to book and useful information.
Before making contact, a patient may search for a specialism and check opening hours, languages spoken, practice accessibility and booking arrangements. A well-structured website makes this practical information easy to find on mobile and desktop.
Medical communication requires particular care. Article 37 of the Code of Medical Ethics calls for objective, relevant, verifiable, discreet and clear information. Health data also receives specific protection under the GDPR. The technical and editorial scope must therefore be assessed against the functions actually used by the practice.
Some administrative journeys can also be simplified, such as sending a reminder or practical information. However, any automation involving personal data must be scoped before implementation, with limited collection and clearly defined responsibilities.
An understated, useful digital ecosystem
Professional medical website
Presentation of doctors, specialisms, opening hours, languages spoken and accessibility for people with reduced mobility. Understated design, with practitioner-approved content.
Doctolib / Doctena integration
An appointment button integrated directly into your website, synchronised with your existing medical calendar.
Google Business Profile
Creating or optimising your profile: contact details, opening hours, access and practice photos. Review management remains measured and reveals no medical information.
Health data protection
Limited collection, secure forms and information adapted to the processing actually performed. Sensitive flows receive specific scoping.
Medical local SEO
Optimisation for ‘GP + municipality’, ‘paediatrician Brussels’ and similar searches. Consistent name, address and phone information on Doctolib, Doctena, ABSyM and Pages Blanches.
Professional restraint
No treatment promises, an informative tone and verifiable content. Article 37 of the Code of Medical Ethics serves as the editorial reference.
Websites adapted to each practice
General practice
Local practices, solo or group practices and contracted community health centres.
Paediatrics
Paediatric practices, a reassuring tone for parents and bright practice photographs.
Gynaecology
Discretion, privacy, the female patient journey, 3D/4D ultrasound and pregnancy follow-up.
Dermatology
Distinguishing medical and cosmetic care, clearly identifying reimbursed procedures and those outside the reimbursement schedule.
Cardiology
Available examinations (ECG, Holter monitoring, echocardiography), INAMI convention status and emergencies.
Psychiatry / psychotherapy
A calm tone, enhanced confidentiality, a discreet journey and therapy languages (FR/NL/EN).
A four-phase process adapted to the practice
Phase 1 · Professional ethics scoping
Reviewing your current situation, reading the framework applicable to your content and choosing the functional scope: appointment booking, a health blog and possible languages.
Phase 2 · Design and copywriting
Responsive mock-ups approved by you. Writing objective, relevant and verifiable content. Practice and team photos, with professional photography as an option.
Phase 3 · Development and privacy
Website development, integration of the selected booking solution and form configuration around the data actually needed. Legal elements remain subject to practice approval.
Phase 4 · Launch and local visibility
Launch, consistent local information, suitable structured data and initial visibility monitoring. Training can be included for routine updates.
Doctors’ frequently asked questions
How much does a medical practice website cost in Brussels?
How are medical ethics taken into account?
Can I integrate Doctolib or Doctena directly into the website?
Is European hosting mandatory for health data?
How should a medical practice handle negative Google reviews?
How long before SEO results appear for ‘doctor + municipality’?
Ready to give your practice the visibility it deserves?
A free, confidential initial conversation. We scope the project, content and points requiring attention before making a proposal.
